Course

Skyrocket Your Flight School Enrollment with Free Media Publicity

Welcome to the course “Skyrocket Your Flight School Enrollment with Free Media Publicity”. Find new students for your flight school through the media, without spending money on ads!

In this course you will learn how to attract new flight students to your school through media with zero budget on advertising.

This course is for flight school owners and managers, FBO managers, flight instructors who want to expand their business, find new students for flight training, but don’t want to spend money on paid ads.
In this course I will show you how to make your local media – TV, radio stations, newspaper, Internet portals – attract news students to your business for free.

Course curriculum

  1. Chapter: Welcome to the course and introduction to your instructor
    1. Welcome to my course
    2. Your instructor
  2. Chapter: What do media look for? What makes a great story for media? How to find great stories?
    1. What do media look for?
    2. What makes a great story for media?
    3. How to find great stories?
  3. Chapter: Drafting a great aviation human story for local media. Flying ideas for media relations. How to make an aviation story more attractive to the media?
    1. Drafting a great aviation human story for local media
    2. Flying ideas for media relations
    3. How to make an aviation story more attractive to the media?
  4. Chapter: What results can you expect after implementing the knowledge learned in this course? What else can you do to hit the headlines?
    1. What results can you expect after implementing the knowledge learned in this course?
    2. What else can you do to hit the headlines?

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